Relevant Play (formerly WABA Fun) Inspiring Smartivity® for Kids of All Ages
WABA Fun was founded in 2003 to provide children with awesome toys to encourage imaginative, open-ended play and to invite their minds to explore, create and learn. We believe creativity, innovation, and inspiration are natural for children, when they are provided the right tools for play. We are also passionate about making play and learning exceedingly fun.
With this vision, we brought to market numerous, award-winning toys to nurture the creative genius that naturally lies inside all children, including Kinetic Sand, Bubber, Shape-It!, Sand Paint, Dino Dig, and most recently, Mad Mattr.
Guarantee and WarrantyWe stand behind our Relevant Play products with a Guarantee/Warranty against manufacturer defects and workmanship.
Limitation on Warranty for Purchases on Amazon.com: With respect to sales on Amazon.com, due to the proliferation of counterfeit and grey-market products being sold on Amazon.com, we will provide a manufacturer’s warranty only for products purchased from a reseller who we have confirmed as purchasing thru a professional distributor and providing genuine, new and authentic version on Relevant Play and WABA Fun brand products.
MEET OUR TEAM
Chad has 25+ years of company, division, brand creation and management leadership in the educational toy, consumer packaged goods, pharmaceutical, biotech, and capital equipment space. Chad leads this exciting company with a creative, focused and results oriented approach.
David McCloskeyDesign and Technology
David has 25+ years of development experience delivering packaged consumer goods and digital products internationally. As an award-winning toy designer, patented technologist and co-founder of WABA Fun/Relevant Play, David brings a creative and (some say) wholly different view to each project.
Jeffrey BarnettBusiness Development
Jeff has 20+ years in business development and start-up experience. Prior to being a founder for WABA Fun, Jeff founded 6 other companies with a current market value in excess of $50M. He has partnered with David McCloskey, focusing on business development, since 2007.
Tim Reed, Ph.D.Executive Director, Global People Operations
Tim joined then-WABA Fun in 2015 and has been meddling in all aspects of people operations ever since. Tim has lead HR functions in consumer products, technology, and has been working in HR and people consulting for over 20 years. Tim lives outside of Fort Collins, and enjoys spending time with his family, and in the outdoors.
Kirsten Augustad de MolinaSenior Director Global Operations & Logistics
I started my career in private label and contract manufacturing and I’ve worked with a wide range of consumer products, from global brands to boot-strap start-up companies. I currently sit on the Board of Directors for the Denver Chapter of the Institute for Supply Management. I was born and raised in Colorado, and received my undergraduate degree from the University of Colorado at Boulder in International Affairs. I’ve made my way to 31 countries and counting. I live in Denver with my husband and daughter and spend all too rare windows of spare time watching and playing soccer.
Aaron HillGlobal Operations Manager
Aaron joined WABA when Star Wars was cool the first time. Aaron has helped WABA Fun with purchasing, logistics, warehouse and global subsidiary management. Aaron is convinced that there is no fish that does not fear him, and sets out every weekend to prove it so.
Dave MiesnerDirector of Sales – Specialty, Educational, and Museum
David has 20+ years of company, division, sales and management leadership in the toy and consumer packaged goods industries.
Sarah GiroulxSpecialty Sales Rep
Sarah has been with WABA Fun since 2013, working in multiple capacities for the company including packaging, logistics, customer service, order entry, marketing, creative, and pretty much filling in wherever needed. Prior to working with WABA Fun, Sarah had extensive customer service and administrative assistant experience and has found many opportunities to put those to good use in her current position. Working with toys has been a dream come true for her, as she is absolutely a “child at heart”. When she’s not working, Sarah enjoys hiking, running, reading, cooking, and playing guitar/singing or hanging out with her new husband and puppy.
Johnny EisertProduct Development
Johnny has been with the WABA family for eons and presently oversees model fabrication and QA within the design lab. His engineering brain and building skills make for some wickedly cool toys.
Karen comes with experience in “double-trouble”, being a mommy of twins. She has been in an administrative role for over 20 years. She has worked in many industries, including wealth management, architecture, healthcare and engineering. She enjoys spending time with her girls and listening to audio books.
Dallas BarnettAccounts Payable Clerk
Jeroen VersteijnenManaging Director EMEA & APAC
Jeroen has worked with a variety of global brands in the consumer goods industry for more than 20 years with a commercial focus on the international environment. Jeroen is very happy to be a member of the Relevant Play team since end of 2015.
Carina LindholmFinance Manager EMEA
Carina has been with WABA Fun since 2014 and has had the opportunity to relocate to Ireland, which she could not resist. Carina has worked in finance for more than 25 year in various businesses and loves a challenge to learn and grow.
Dara O'DonnellGlobal Marketing Director
Despite his youthful appearance, Dara has almost 20 years of marketing experience across the consumer goods, drinks, and pharmaceutical industries. He is an early adopter - so much so that he claims to be one of the first people to have bought a book from amazon when they were but a startup. One day he promises he’ll get around to reading that book.
Hugo FeigherySales Manager EMEA
Hugo has extensive experience in new business development and account management within EMEA. He is passionate about working with partners to help develop their potential and excited to join Relevant Play at a time where innovative new products are being released and developed.
Amy WongSales Manager Asia Pacific
Amy joined Relevant Play in late 2016. Before joining the company, Amy had over 10 years of experience managing local retail accounts and APAC distributors in toys and baby care industry. Amy is excited to join Relevant Play and she is eager to bring our products to kids and adults all over Asia. Amy has a genuine love for kids, her six godchildren have been her best friends since their birth.